The Skål International stand at FITUR 2023, the International Tourism Trade Fair which took place from 19-22 January at IFEMA Madrid, was a great success.

The Skål International stand was a meeting point for numerous visitors and Skålleagues from all over the world, generating numerous opportunities for collaboration and applications for new members. 

The reactivation of 'sleeping' clubs such as Skål International Mallorca, Skål International Tarragona, Skål International Girona and Skål International Campo de Gibraltar was also consolidated. Applications had also been received to promote the creation of new clubs in Alicante and La Coruña, which was a great success in terms of promotion and membership recruitment.

The opening cocktail party, which took place on 18 January at the Hotel Chamartin The One, was a great success with over 50 Skålleagues from all over the world attending, bringing together Skålleagues from 16 different countries.

Like every year, Skål International España presents the 'Importante del Turismo' Award at FITUR, which is given annually to important personalities in the industry. This year, the award was presented to Jorge Marichal González, President of CEHAT (Spanish Confederation of Hotels and Tourist Accommodation), at an event held on 19 January in the FITUR Press Room, which attracted a large audience of almost 200 people.

The Skål International stand at FITUR 2023 was attended at all times by members of Skål International Madrid and Skål International España. There is no doubt that this edition of FITUR has marked a turning point in Skål International's prominence at trade fairs, given the numerous visits received, both from Skålleagues and tourism professionals interested in our organisation during the 3 professional days.